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Why Top-Performing Websites Embrace Heatmaps
Insights Web Design

Stop relying on guesswork. Quickly identify patterns, optimise key elements, and enhance user experience through the use of heatmaps.

DIY Website No Longer Cutting It? What You Can Do About It
Insights Web Design

DIY website builders have become increasingly popular in recent years. The initial appeal of low cost and ease of use can be enticing, but it’s important to consider the limitations that can impact the overall value and effectiveness of your website.

Why an MVP Website is a Game-Changer for Launching Your Online Business
Insights Web Design

Discover why an MVP website could be a smart choice for launching your next web project by focussing on essential features, allowing you to launch faster, validate your idea, and gather valuable feedback early on.

Why Are My Bounce Rates So High?
Insights Web Design

High bounce rates indicate underlying issues with your website, such as poor content or a subpar user experience. Read on for practical tips and strategies to enhance your website’s performance and improve user engagement.

The Essential Lead Generation Landing Page Checklist
Checklists Web Design

Learn and apply proven techniques for designing a high-performing lead generation landing page with our essential checklist. Tailored for small to medium businesses aiming to improve their lead capture strategy.

6 Common AI Misconceptions
Insights Web Design

When the term “Artificial Intelligence” is used, most people think of some future self-aware robot or complex system. Regarding websites and web tools, people may only be familiar with tools and terms such as ChatGPT, NLPs, AI Generative Art, and Deep Fakes.

A Beginner’s Guide: 10 Proven Techniques to Enhance Your eCommerce Store
Insights Web Design

Did you know 91% of online purchases are now made using a smartphone?* Your eCommerce store’s success hinges on more than just a pretty website full of products—it’s about creating an experience that captures and retains customers.

Why You Should Prioritise Consistency in Your Web Interfaces
Insights Web Design

When we say ‘consistency’ in web design we aren’t talking about creating generic and templated webpages – we’re talking about creating a seamless, intuitive experience that keeps visitors engaged and coming back for more.

Demystifying Common Web Terminology
Insights Web Design

Have you found yourself lost in a sea of web terminology? Having a basic understanding of common web terminology can significantly benefit business owners and while you don’t need to become a tech expert, familiarity with some key concepts can enhance your communication with web developers and IT professionals and help you make more informed decisions.

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